Valeria Ojeda-Avitia

Valeria’s background in researching and targeting hard-to-reach and non-traditional audiences informs her approach to strategy for a wide range of clients.

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Valeria has previously worked as the project lead for the 2020 Census Communications Campaign. Valeria managed qualitative sessions in this role to develop messaging to resonate with non-white and hard-to-reach audiences.

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Valeria graduated from American University, earning a bachelor’s in international studies and a Masters of Public Policy focusing on strategic communication.